SEVIIN splashes new GF Series COLOR RUSH spinning and casting reels at ICAST 2026
PARK PALLS, WIS. (June 11, 2026) – Since their launch three and two years ago, respectively, SEVIIN GF Series casting and spinning reels have become a go-to favorite for a wide variety of anglers, from top tournament pros like J.T. Thompkins and Bob Downey, to casual, multispecies weekend anglers. Combining workmanlike reliability with smooth operation, insane castability, and standout value, GF casting and spinning reels have quickly become SEVIIN’s best-selling reels – a proud offering from the St. Croix Family of Brands.
An exciting expansion of the GF family of reels, all-new GF COLOR RUSH casting and spinning reels deliver GF’s angler-proven performance and reliability wrapped in a sizzling new colorway.
SEVIIN GF COLOR RUSH spinning reels will come in popular 1000 and 2500 sizes, while 100-size GF COLOR RUSH casting reels come in a versatile 7.3:1 gear ratio in both right and left retrieve. All other reel features, materials, and specifications remain unchanged, save for a refined, lighter spool design on GF COLOR RUSH casting. For preferred merchandising, all GF COLOR RUSH casting and spinning reels may be ordered by retailers in either a box or clamshell packaging.

SEVIIN GF COLOR RUSH Casting Features
- One-piece 100-size rigid Carbon Chassis body
- Composite palm-side covers and front facia
- Custom-designed 95mm carbon-fiber handle with EVA grips
- 4+1 premium stainless-steel TIII bearings with Japanese spool bearings
- Rock-solid one-way clutch anti-reverse
- Refined 32MM forged-aluminum spool
- Multi-stack CarbonGlyde drag system with audible click
- Micro-adjustable magnetic cast control
- TruTorque gears for maximum longevity with exceptional feel
- Line memo indicator dial
- One-year warranty backed by no-questions-asked accelerated replacement program
- Designed and tested in Park Falls, Wisconsin, U.S.A.
- Retail price $145


SEVIIN GF COLOR RUSH Casting Models
- 27GFCCR173RPCP – RH retrieve, 7.3:1 gear ratio (28”/turn), line cap. 110 yds/12-lb mono (100 yds/30-lb braid), 17 lbs. max drag, 7.3 oz. / Clamshell Packaging
- 27GFCCR173RP – RH retrieve, 7.3:1 gear ratio (28”/turn), line cap. 110 yds/12-lb mono (100 yds/30-lb braid), 17 lbs. max drag, 7.3 oz. / Box Packaging
- 27GFCCR173LPCP – LH retrieve, 7.3:1 gear ratio (28”/turn), line cap. 110 yds/12-lb mono (100 yds/30-lb braid), 17 lbs. max drag, 7.3 oz. / Clamshell Packaging
- 27GFCCR173LP – LH retrieve, 7.3:1 gear ratio (28”/turn), line cap. 110 yds/12-lb mono (100 yds/30-lb braid), 17 lbs. max drag, 7.3 oz. / Box Packaging

SEVIIN GF COLOR RUSH Spinning Features
- Lightweight Carbon Chassis body, side cover, and rotor
- 5+1 premium stainless-steel TIII bearings
- Forged and anodized aluminum spool with braid band
- Custom designed aluminum handle with soft-touch paddle
- Multi-stack CarbonGlyde drag system
- Stainless-steel 2-piece bail
- S-Curve slow-oscillation system
- TruTorque gears for maximum longevity with exceptional feel
- One-year warranty backed by no-questions-asked accelerated replacement program
- Designed in Park Falls, Wisconsin, U.S.A.
- Retail price $135

SEVIIN GF COLOR RUSH Spinning Models
- 27GFSCR1000PCP – RH/LH retrieve, 5.2:1 gear ratio (24”/turn), line cap. 125 yds/6-lb mono (185 yds/8-lb braid), 9 lbs. max drag, 6.5 oz. / Clamshell Packaging
- 27GFSCR1000P – RH/LH retrieve, 5.2:1 gear ratio (24”/turn), line cap. 125 yds/6-lb mono (185 yds/8-lb braid), 9 lbs. max drag, 6.5 oz. / Box Packaging
- 27GFSCR2500PCP – RH/LH retrieve, 6.0:1 gear ratio (32”/turn), line cap. 150 yds/10-lb mono (185 yds/15-lb braid), 22 lbs. max drag, 7.8oz. / Clamshell Packaging
- 27GFSCR2500P – RH/LH retrieve, 6.0:1 gear ratio (32”/turn), line cap. 150 yds/10-lb mono (185 yds/15-lb braid), 22 lbs. max drag, 7.8oz. / Box Packaging

GF COLOR RUSH are 100% SEVIIN GF reels, offered in a new, on-trend look that speaks to an expanded number of anglers. New SEVIIN GF COLOR RUSH casting and spinning reels will be unveiled at ICAST 2026 in Booth #2223 and will be available for purchase at SEVIIN dealers worldwide and online at seviinreels.com in August of 2026.
About SEVIIN Reels
Wherever and however you fish, the reel in your hand should help create better experiences. Born from St. Croix Rod’s seven decades of design and manufacturing expertise, industry-leading customer service, and unbroken private ownership by the Schluter family dating back to 1977, SEVIIN reels are meticulously engineered and purpose-built to help anglers conquer every species on every piece of water on the planet. SEVIIN focuses on reels and reels only, designing and marketing products that improve the angling experience, regardless of the rods anglers choose. Seven seas, seven continents, seven days a week, SEVIIN reels are fueled by a collective love of fishing surpassed only by a passion to deliver the most reliable reels on the water #TestedProvenGuaranteed. The St. Croix Family of Brands includes St. Croix Rod, SEVIIN Reels, St. Croix Fly, RodGeeks, and The St. Croix Factory Store.
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