Greeley, CO – Burris Optics will exhibit at the 2026 Mile High Hunt & Fish Expo, taking place March 20–22, 2026, in Denver, Colorado. Attendees are invited to visit Booth #630 to explore the latest hunting and precision optics and connect with the Burris team.
The highlight of the booth will be the Burris Veracity Riflescope, designed to deliver exceptional clarity, rugged dependability, and precision performance in demanding hunting environments. Engineered for serious hunters and long-range shooters, the Veracity line offers advanced optical systems, versatile reticle options, and repeatable turret tracking built for real-world conditions.
“We’re proud to support the 2026 Mile High Hunt & Fish Expo and the passionate hunting community here in our home state,” said Bruno Beccaria General Manager at Burris Optics. “Colorado’s hunters and shooters represent the heart of what we do at Burris. As a Colorado-based company, we’re committed not only to building optics that perform in the toughest Western conditions, but also to standing behind the people and traditions that have long defined this state’s outdoor heritage.
Hunting and shooting sports contribute enormously to Colorado’s economy, conservation funding, and way of life. It’s important that these communities are supported—not overlooked—as our state continues to grow and change. Events like this give us the opportunity to connect directly with Colorado sportsmen and women while reinforcing the importance of protecting the traditions, jobs, and outdoor opportunities that make Colorado such a special place to live and hunt.”
“Burris is built by passionate hunters and shooters, and that connection to the outdoors is at the core of everything we do,” said Alberto Corbetta, Sr. Vice President of Commercial Markets at Burris Optics. “Participating in events like the Mile High Hunt & Fish Expo allows us to represent the passion of our employees, engage directly with the hunting and shooting community, and reinforce our commitment to the traditions and values that continue to shape the outdoor industry.”
Expo attendees will have the opportunity to get hands-on with the Veracity riflescope and other leading Burris optics, speak directly with product experts, and learn more about the technology behind the brand’s reputation for durability and performance.
For more information about Burris products, visit BurrisOptics.com.
About Burris
Founded in 1971 and headquartered in Greeley, CO, Burris Company offers a complete line of premium optics, including riflescopes, rangefinding riflescopes and bow sights, thermal optics, competition, and law enforcement; plus, handgun scopes, rangefinders, binoculars, spotting scopes, mounts, and accessories. For more information on the complete line of Burris products, visit BurrisOptics.com or Facebook.com/BurrisOptics.
About Beretta Holding S.A
Beretta Holding S.A. encompasses more than 50 global subsidiaries, which feature over 15 manufacturing sites, and 20 renowned brands in the sector of light firearms, optics, ammunition as well as clothing & accessories.
With a workforce of over 6,200 dedicated employees and generating EUR 1.58 billion in annual revenue, Beretta Holding Group headquartered in Luxembourg stands as a world-renowned leader with a distinguished reputation in the fields of hunting, sports shooting, and defense & law enforcement thanks to its wide selection of premium products.
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