CLAYTON, MO (September 2, 2025) — Winchester is launching its Waterfowl Ammunition video series, which takes a deep dive into the important topics when choosing the best loads for duck and goose hunting. The first episode of the series is now available at Winchester.com and covers the Winchester waterfowl product tiers and what viewers can expect in upcoming episodes.
The Waterfowl Ammunition video series explores the technical performance of its full line of innovative waterfowl hunting shotshells, from Xpert® to the new Last Call Double Shot™, featuring realistic pattern tests and honest comparisons. The series equips hunters with clear insights on all shot types and load offerings for any gauge to make an informed decision about what to bring to the duck blind.
“The technology and innovation in shotshells for waterfowl hunting has progressed rapidly and it’s critical that people understand what different loads are capable of before they get into the field,” said Kyle Masinelli, Senior Director of Product Innovation and Strategy. “We are equipping hunters with the knowledge they need to make informed decisions when they buy waterfowl ammunition. The Winchester Waterfowl Ammunition series is comprehensive and unique. Hunters will be hard pressed to find this level of information in one place.”
Available now:
Episode 1: Welcome to Winchester Waterfowl Ammo Advantage
- An introduction to the series and what viewers can expect. This episode briefly highlights product tiers and sets the stage for deeper exploration.
Episode 2: Xpert Steel #2 – Value Built for Results
- Hands on field-testing of Winchester Xpert Steel #2 – the trusted, high performance entry point for waterfowlers.
Coming soon:
Episode 3: Drylok – Proven in the Worst Conditions
- Dive deep into Winchester Drylok Super Steel® that features superior water resistance and extreme-weather performance.
Episode 4: Final Pass™ – NEW Blended Steel Innovation
- Introduction and field testing of Final Pass, a new blended steel shotshell engineered for consistent and dense patterns.
Episode 5: Last Call Double Shot – NEW Hybrid Payload Innovation
- Experience in-depth testing for Last Call Double Shot that combines TSS and steel in a single load for extended range and lethality.
Episode 6: Bismuth – Where Density and Performance Meet
- Experts conduct performance testing of Winchester Bismuth loads, showing the advantages in density and pattern shape vs. steel.
Episode 7: Last Call TSS – Maximum Pellets, Maximum Performance
- The crown jewel of waterfowl ammunition, Last Call TSS tested in a .410 bore to demonstrate pellet count and terminal performance vs. 12 gauge #2 steel.
Episode 8: Pattern Showdown – Side by Side Comparisons
- No need to watch 10 different pattern test videos, in Pattern Showdown, Winchester shows side-by-side pattern tests from Xpert, Drylok, Final Pass, and Last Call TSS.
Episode 9: Sub-Gauge Showdown – How 28 Ga, 20 Ga, and .410 Bore compare to 12 Ga Steel
- The final episode compares sub-gauge performance of Bismuth and TSS loads against standard 12 Ga #2 steel.
Learn more about Winchester Waterfowl Ammo Advantage at Winchester.com.
About Winchester Ammunition
Winchester is the leading small caliber ammunition brand for hunting, recreational shooting, and law enforcement, and the largest supplier to the U.S. military. The legendary Winchester® brand, with its 159-year history, is founded on principles of integrity, hard work, and a strong commitment to its loyal customers. As a segment of Olin Corporation, Winchester shares Olin’s purpose to deliver materials and solutions that enhance and protect lives. Learn more about Winchester and the responsible use of its products by visiting Winchester.com or connecting with us on Facebook at Facebook.com/WinchesterOfficial.
Winchester: Committed to Safe, Legal and Responsible Firearm Use
As a global leader in the shooting sports and hunting industry, and a brand of 159 years, Winchester is committed to safe, legal and responsible firearm use. Winchester works with key groups like the National Shooting Sports Foundation on a variety of topics important to our industry, including training and education, and on specific programs such as Gun Owners Care® and Project ChildSafe®. Winchester will continue to support programs, organizations and individuals who promote hunting and shooting sports activities in a positive and responsible environment. Any use of firearms by youth participants should be done under the direct supervision of a parent, guardian or other responsible adult.
About Gun Owners Care®
Gun owners care. You care about safety. You care about preventing unauthorized access to firearms. You care about bettering your community, helping those in need, and conserving wildlife and wild places for generations to come. It’s time for gun owners to tell their stories and to show how they’re making a difference. NSSF®, the trade association for the firearms industry, has established the Gun Owners Care® campaign to unite gun owners and the firearms industry in this common cause. Visit gunownerscare.org for more information.
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