BOZEMAN, Mont. (February 10, 2025) – After establishing itself through collaborations with culture-shaping brands and artists, SITKA STUDIO marks a pivotal moment with its first independently designed product: the SITKA STUDIO Hyperdown jacket. Designed in Montana, this 900-fill goose down WINDSTOPPER® jacket combines advanced material technology with understated, timeless aesthetics.
“We live and travel to places where the winter feels personal,” said Brad Christian, SITKA STUDIO Creative Director. “For our first design, we set out to create a bomber everyday jacket that mashes up SITKA’s advanced material science with a refined aesthetic that performs whether you’re stomping down snow-covered streets for a well-earned whiskey or waiting out the northern lights on the edge of nowhere.”
The SITKA STUDIO Hyperdown brings together two innovative material technologies. A partnership with Allied Feather + Down integrates ExpeDRYTM technology—permanently bonding non-toxic gold particles to 900-fill down clusters to actively manage humidity within the insulation. To address the classic down jacket weakness of wind protection, SITKA STUDIO worked with GORE-TEX Labs to integrate their new ePE WINDSTOPPER® laminate directly behind a matte black Japanese ripstop face fabric.
“This jacket represents where SITKA STUDIO is headed,” Christian added. “It’s about bringing technical expertise to modern interpretations of classic designs for those who live cultured lives.” The SITKA STUDIO Hyperdown’s details reflect this design philosophy, from the heritage-inspired snap placket and minimal branding to its matte finish that sidesteps the sheen of standard puffers.
In capturing the essence of the SITKA STUDIO Hyperdown, the team embarked on an overlanding journey across Iceland, documenting the jacket in one of winter’s most dramatic landscapes. Available February 10th exclusively at www.sitkagear.com/sitkastudio. MSRP $499.
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About SITKA STUDIO: SITKA STUDIO is a creative incubator from SITKA Gear that designs limited-edition products and collaborates with culture-shaping brands and artists. For more information visit sitkagear.com/sitkastudio or follow them on Instagram @sitkastudio.
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