Winchester to be Featured on the No. 10 Ford Mustang in NASCAR Cup Series

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The legendary Winchester brand will be featured on the No. 10 Ford Mustang Dark Horse driven by Noah Gragson in six NASCAR Cup Series races in 2024. 

“As a world-renowned brand of more than 155 years, Winchester is proud to be a part of the NASCAR Cup Series and featured on the No. 10 car this year,” said Brett Flaugher, President of Winchester Ammunition. “Millions of NASCAR fans have a passion for activities like hunting and the shooting sports, and we’ll continue to be a brand they can rely on both in the field and on the shooting range.” 

The Winchester brand will be featured at the following 2024 NASCAR Cup Series races: 

  • May 5 – AdventHealth 400 at Kansas Speedway in Kansas City, Kansas
  • May 26 – Coca-Cola 600 at Charlotte Motor Speedway in Concord, North Carolina
  • June 16 – Iowa Corn 350 Powered by Ethanol at Iowa Speedway in Newton, Iowa
  • July 7 – Grant Park 165 at Chicago Street Race in Chicago, Illinois
  • July 21 – Brickyard 400 at Indianapolis Motor Speedway in Speedway, Indiana
  • September 1 – Cook Out Southern 500 at Darlington Raceway in Darlington, South Carolina

Gragson is in his first season driving for Stewart-Haas Racing and he placed a career-best third in the GEICO 500 on April 21 at Talladega Superspeedway. 

For a full list of races and to find out how to tune in, visit the NASCAR Cup Series schedule.  

About Winchester Ammunition

Winchester is the largest small caliber ammunition enterprise in the world and the leader in delivering innovative ammunition products to hunters, sport shooters, law enforcement and the U.S. Warfighter. The 158-year-old Winchester brand is built on integrity, hard work and a deep focus on its loyal customers. Learn more about Winchester by visiting Winchester.com or connecting with us on Facebook at Facebook.com/WinchesterOfficial.

Winchester: Committed to Safe, Legal and Responsible Firearm Use

As a global leader in the shooting sports and hunting industry, and a brand of 158 years, Winchester is committed to safe, legal and responsible firearm use. Winchester works with key groups like the National Shooting Sports Foundation on a variety of topics important to our industry, including training and education, and on specific programs such as Gun Owners Care and Project ChildSafe. Winchester will continue to support programs, organizations and individuals who promote hunting and shooting sports activities in a positive and responsible environment. Any use of firearms by youth participants should be done under the direct supervision of a parent, guardian or other responsible adult. 

About Gun Owners Care

Gun owners care. You care about safety. You care about preventing unauthorized access to firearms. You care about bettering your community, helping those in need, and conserving wildlife and wild places for generations to come. It’s time for gun owners to tell their stories and to show how they’re making a difference. NSSF®, the trade association for the firearms industry, has established the Gun Owners Care campaign to unite gun owners and the firearms industry in this common cause. Visit gunownerscare.org for more information.



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